How to Design Real Estate with Aging-in-Place Features for the Senior Market?

As the global population ages, the demand for senior-friendly homes increases. Designing real estate with aging-in-place features has become crucial to accommodate the ever-growing senior market. How can you, as a real estate developer or home builder, meet this challenge? In this guide, we will explore key strategies you will need to consider.

Understanding Aging-in-Place

Before diving into the details of designing real estate with aging-in-place features, it’s essential to understand what aging-in-place means. In its simplest definition, aging-in-place refers to seniors living in their homes for as long as they can, adapting their living environment to their changing health and mobility needs over time.

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The AARP (American Association of Retired Persons) reports that nearly 90% of seniors desire to stay in their homes as they age. This clear preference reflects the significance of designing homes that can adapt to seniors’ evolving needs. By incorporating aging-in-place strategies, you can play a vital role in making this possible for a significant segment of the population.

Housing Design for Aging-in-Place

Designing a house for aging-in-place doesn’t have to be complex. The primary goal is to make the property safe, accessible, and comfortable for seniors. Here are a few critical considerations.

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Accessibility: Design homes with wider doorways for wheelchair access, install grab bars in bathrooms, and consider one-story layouts to minimize the need for stairs.

Safety Features: Incorporate non-slip flooring, bright lighting, and emergency alert systems to prevent falls and ensure swift assistance when needed.

Comfort: Make sure homes have easy-to-use appliances, lever-style door handles, and adjustable countertops and cabinets to cater to seniors with varying mobility.

Technology and Aging-in-Place

Technology can greatly help seniors live independently and safely in their homes. From smart home systems that can automate lighting and heating, to health monitoring devices that can alert family or healthcare providers if there’s a problem, incorporating these features can make your property more attractive to the senior market.

Bankrate, a consumer financial services company, emphasizes that while technology may sometimes be seen as a barrier for seniors, many are becoming increasingly tech-savvy. As such, offering high-tech solutions for aging-in-place can be a unique selling point for your property.

The Importance of Community

Aging-in-place isn’t just about the physical home—it’s also about the community. Proximity to healthcare services, transportation options, recreational amenities, and social activities can significantly influence a senior’s ability to live independently for longer.

As a developer, consider this in your planning. Partner with local businesses to provide health and lifestyle services. Create open spaces where seniors can interact and stay active. Design homes that not only focus on the individual’s needs but also foster a strong sense of community.

The Role of Certification in Aging-in-Place Design

To credibly market your properties as ageing-in-place friendly, consider getting certified. The National Association of Home Builders (NAHB) offers a Certified Aging-in-Place Specialist (CAPS) program, which equips you with the necessary knowledge and skills to design and build livable, sustainable homes for seniors.

While certification isn’t compulsory, it can provide reassurance to potential buyers, demonstrating that you’re committed to their needs and health. Furthermore, having a recognizable logo such as the CAPS emblem on your marketing materials can improve your brand’s credibility and visibility among the senior market.

In conclusion, designing real estate with aging-in-place features involves more than just building a house; it’s about creating a home where seniors can live comfortably, independently, and safely for as long as they can. As the senior population continues to grow, so does the demand for these specialized properties. By taking the time to understand and implement aging-in-place strategies in your real estate designs, you can better serve this market and contribute to a more inclusive, age-friendly society.

Landscape and Exterior Design for Aging-in-Place

Another crucial factor in designing real estate for aging-in-place is the property’s exterior and landscape. According to Troy Segal, a senior editor with extensive experience in real estate, "The journey from the curb to the front door should be as effortless, secure, and pleasant as possible."

Ground-level entrances should be prioritized to avoid the need for stairs or ramps. If stairs are unavoidable, sturdy railings should be included on both sides. Similarly, paved walkways with a gentle slope will facilitate mobility for those who use walking aids or wheelchairs.

Lighting is another essential factor. The exterior of the home should be well-lit with motion sensor lights or timer switches to prevent accidents after dark. This not only enhances visibility but also adds a level of security.

The landscaping should be easy to maintain, using drought-resistant plants or native vegetation. This will minimize the amount of maintenance required, which can be a significant concern for older adults.

For many seniors, spending time outdoors and engaging in gardening can be therapeutic and enhance their quality of life. Therefore, consider including raised garden beds or potting benches, which can make gardening accessible and enjoyable for everyone, regardless of mobility or strength.

Multi-generational and Universal Design

A trend that is growing in popularity is the concept of multi-generational living. This involves designing homes that can accommodate multiple generations living under one roof, each with their unique needs. This approach aligns with the broader principle of universal design, which aims to create environments that are accessible to people of all ages and abilities.

Universal design includes features like no-step entry, wide doorways and hallways, and bathrooms that can accommodate wheelchairs. These adaptations make the home more accessible not only to older adults but also to those with disabilities or temporary injuries.

A property designed with a universal approach will appeal to a broader market, including families with young children, older adults, or people with disabilities. It also ensures that the house plans can evolve with the needs of its occupants, making it a smart choice for the future.

The National Association of Home Builders suggests that utilizing universal design features in your real estate developments can increase their value while providing homes that people can live in comfortably for many years.


Designing real estate with aging-in-place features is an investment in the future. It is about more than just catering to the senior market; it is about creating homes that can adapt to the changing needs of all its occupants. By embracing universal design principles and incorporating technology and landscape elements, you can create homes that are safe, comfortable, and accessible.

Whether you are a real estate developer, a home builder, or a health care provider, understanding the principles of aging-in-place design is crucial. It allows you to serve your clients better and contribute positively to our society.

As Troy Segal, senior editor, succinctly puts it, "Good design is not just about aesthetics; it’s primarily about functionality and longevity." By creating homes that can accommodate the needs of older adults, we can help them live independently for longer, contributing to their wellbeing and quality of life.

In this rapidly evolving market, staying current with aging-in-place strategies and universal design will not only help you meet the demands of the growing senior population but also distinguish your brand in the competitive real estate market.